Chatterson Performance Based Marketing


The Challenge

To introduce Siksika Nation to the general population, encouraging education and discovery while creatively showcasing the nation’s unique offerings.

The Solution

The messaging and visuals of this awareness campaign re-introduced Siksika Nation to Albertans and shed light on the diverse, modern and thriving aspects of Blackfoot culture. A variety of traditional and digital media outlets including print ads, billboards, cinema pre-roll, programmatic display + video, and digital ads were designed and launched to maximize audience reach in the Edmonton and Calgary areas.

The Deliverables

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