Through market research, hard-hitting creative and strategic execution, our digital marketing cuts through the clutter. From targeted social campaigns to omni-channel marketing, we’ll work with you to develop a strategy that converts.
Chatterson collaborated with Jackson’s Chips to identify their target audience and product differentiators. Through A/B testing and ad optimizations, we discovered that Jackson’s ideal demographic skewed towards women aged 55+ and consisted of health-conscious snack buyers who were mindful of additives and dietary considerations. This information was essential in developing our e-commerce strategy. By shaping the key messaging of their ads to align with the audience’s needs, we were able to increase their Facebook-attributed sales by 87.5%.
To increase Jackson’s Chips website traffic and increase online sales using search and social ad platforms that direct buyers to jacksonschips.com
To promote the opening of Champion’s Creed’s North location targeting 100+ new registrants while also creating digital awareness of the new MMA gym.
Chatterson recognized the importance of including an appealing offer to drive sign-ups for the new location. Working collaboratively with the Champion’s Creed team, we developed a $1000 offer that became the focal point of our campaign messaging. Based on the successful results of previous campaigns we had run for their original south location, Facebook and Instagram were chosen as the primary channels to reach this audience. The gym launch was a huge success garnering a high turnout and selling out within two weeks.
Chatterson worked collaboratively with the Maxwell Dental team to identify key differentiators and target audiences. We took a video-focused approach that centred around owner, Dr. Ben Greff, to create a relatable and approachable online presence that resonated with their target clientele. The video ads promoted Maxwell Dental’s holistic services, addressed common fears around dentistry and positioned Maxwell Dental as friendly experts in the industry. As a result, Maxwell Dental experienced exponential growth that led to the opening of a second location with in two years of launching the campaign
To increase new patient visits by 25% while increasing brand awareness.